Founded in August 1990, Maxima is a speed to market design and production house for licensed sportswear and on-trend streetwear apparel and headwear, we are headquartered in New York and have over 500 employees worldwide with offices in the five continents offering over 8,000 styles annually to around 10,000 retailers.
Maxima’s affiliate brands include Pro Standard, Freeze Max, Eternity, Roku Studio, and Wedding Cake with the most relevant licenses for NBA, NFL, MLB, NHL, College sports, Nickelodeon, Cartoon Network, Looney Tunes, Rick and Morty, Rugrats, The Simpsons, Peanuts etc.